Sport Visitor Experience Package

I am pleased to announce the Town of Aurora and the Aurora Chamber of Commerce have partnered together to create a Sport Visitor Experience Package added to the Explore Aurora website.

Through our partnership with the Aurora Chamber of Commerce, we are pleased to present a platform that provides a one-stop shop to help sport participants visiting the Town plan ahead and make the most of their visit to Aurora. As part of Aurora’s Sport Tourism Strategy, this collaborative approach will help create a great experience for athletes and their families visiting our community and bring new sport events to Aurora to contribute to economic growth, promote active lifestyles in the community, enhance positive cultural and social outcomes and contribute to our local economy. This platform is just the start of what will be a more fulsome site in 2023.

The online platform for sport visitors will also provide easy access to community information using technology, reduce paper and focus on green initiatives in sport tourism and encourage visitors to stay in Aurora in-between sport events and activities.

The addition of the webpage with the Sports Experience Package is part of a Council approved Sport Tourism Strategy 2022-2026 for the Town. The Sport Tourism Strategy has been developed to provide an intentional and collaborative approach to making Aurora a destination for new and repeat sport participants and their families and focuses on enhancing the experience for those visitors.

For more information, on Aurora’s Sports Experience Package or Aurora’s Sport Tourism Strategy, please visit aurora.ca/sport.

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